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Real Estate Audience Targeting Blueprint

"Inside a $152,000 Meta Campaign with $158 Ad Spend in 30 days."

Are you a realtor struggling to find serious buyers for your properties? Most agents waste money boosting posts, targeting the wrong people, or relying on guesswork.

In this course, I’ll show you how to target, attract, and convert serious buyers living abroad—specifically Nigerians and Africans in the UK, US, Canada, and beyond—using powerful Facebook Ad strategies built for real estate.

MEET YOUR INSTRUCTOR

CHRIS OGECHI

  • Chris Ogechi is the CEO & co-founder of Kappa Click. The Most Sought-After Paid Ad Agency in Africa.

  • Under his leadership, Kappa Click became one of Africa’s leading specialist digital agencies, generating over $5M in revenue for their clients.

  • A Meta, Google, Amazon, and TikTok licensed/recognized advertising trainer. Also, a ForbesBLK member. 

  • Chris has built one of the largest communities in the advertising ecosystem and earned the trust of thousands of subscribers. Some of his YouTube content ranks No. 1 on Google globally.

  • With a 94% prospect turndown rate, this is the first time he is teaching how his agency makes millions of dollars for their clients in 6 years.

  • What is the Audience Targeting Blueprint?

    It’s a practical course designed to help realtors like you master Meta (Facebook & Instagram) audience targeting—so you can attract serious Nigerian & African diaspora buyers without wasting money on ads that don’t convert.

    Inside the modules, you’ll:

    Identify Your Ideal Buyer—from Nigerians in London to Africans in Houston—and learn how to target them with precision.
    Master Facebook & Instagram Audience Tools to build Core, Custom, Lookalike, and Retargeting audiences that actually work for real estate.
    Use LinkedIn & CRM Data to create high-converting custom audiences—even if you’re starting with a small list.
    Build a Warm-to-Hot Audience Funnel that follows up with ad viewers and re-engages them automatically.
    ✅ Walk away with 4 ready-to-run audience sets inside your Meta Ads Manager—so you can launch smarter campaigns immediay.

    Here's Exactly What You’ll Learn:

    Module 1: Targeting Foundation & Setup

    Lesson 1: Targeting 101 — Why Most Realtors Waste Money on Ads

  • The real reason “Boost Post” doesn’t always work

  • Understanding Meta's algorithm from a real estate lens

  • Breaking down the 4 types of audiences: Core, Custom, Lookalike, Retargeting

  • Lesson 2: Finding the Right Buyer

  • Who is your ideal diaspora buyer? (UK, US, Canada, UAE)

  • Mapping buyer personas & property intent

  • Building an audience targeting plan based on property type & location

  • Lesson 3: Mastering Core Audience Targeting

  • Geo-targeting Nigerians abroad by interest & behavior

  • Language, culture, and digital behavior filters that work

  • Real estate-specific targeting options that most agents overlook

  • Practical: Build 3 Cold & 3 Custom Audiences + 1 Retargeting Flow

  • Walkthrough of Meta's Ads Manager

  • Saving & naming audiences for future campaigns

  • You’ll walk away with at least 4 ready-to-run audience sets

  • Module 2: Custom Audiences, Lookalikes & Retargeting

    Lesson 4: Custom Audiences Deep Dive

  • Using LinkedIn exports & CRM lists to build diaspora audiences

  • Creating audiences from website traffic (with or without a website)

  • How to use Facebook Engagement & Video View audiences for warm targeting

  • Lesson 5: Lookalike Audiences for Maximum Reach

  • Creating high-quality seed audiences from buyers/leads

  • How to layer lookalikes with location, age, and language

  • Top mistakes to avoid with lookalikes in real estate

  • Lesson 6: Retargeting Magic

  • Setting up retargeting for property views, lead forms, or WhatsApp clicks

  • Creating multi-step retargeting flows (cold → warm → hot)

  • Bonus + Q&A

  • The Winning Content Framework (How to create content that converts).

  • Answers to your most burning questions on how to sell real estate on the internet.

  • ENROL NOW

    Why This Blueprint Works:

    STOP THE TRIAL AND ERROR!

    Unlike other courses that overwhelm you with fluff, the Real Estate Audience Targeting Blueprint focuses on strategies you can:

    > Implement immediately to see fast results.

    > Use AI tools and proven frameworks to work smarter—not harder.

    > Tailored to your market, whether local, global, or niche-specific like Nigerians abroad.

    Who is This Blueprint For?

    Ambitious realtors looking to dominate the luxury property market.

    Real estate agents ready to attract high-value clients and close more deals.

    ✅ Anyone tired of struggling to find and convert leads in a competitive industry.

    If you’re tired of generic advice and want actionable steps that work, this training is for you.

    ENROL NOW

    NO JOKES. NO “FOOLING”. JUST SUPERIOR INTELLIGENCE!.

    Hear What My Students Say About Me:

    Emmanuel Onotu

    Realtor

    Bernice Aralu

    Real Estate Consultant

    Phina Sunday

    Property Lawyer/Real Estate Consultant

    Ken Brown

    Real Estate Consultant

    Omotoni Adeboye

    Real Estate Surveryor, Valuer and Consultant

    Daniel Adepoju

    Real Estate Consultant

    Here’s What You Get When You Enroll:

    This will blow your mind,
    Keep Scrolling...

  • Lifetime Access to all modules and monthly updates. 

  • Audience Audit Checklist and tools to make implementation easy. 

  • "Plug-and-Play" Diaspora Targeting Templates (UK, US, Canada)

  • WhatsApp Funnel Starter Kit for Realtors

  • Bonus Value: $750 (₦750,000).  Don't fret, you will get them all for FREE!

    By the End of This Course, You Will:

  • Have at least 4 powerful audiences saved inside their Ads Manager

  • Know exactly who to target, where they live, and what they care about

  • Be ready to launch laser-targeted Meta ads with confidence

  • Stop boosting posts—and start building predictable pipelines

  • OVER 2,000+ STUDENTS ALL AROUND THE WORLD

    WHAT ARE THEY SAYING

    ENROL TODAY!

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    CLEVER BIRD FEE OF:

    Total Value Price: $400 (₦400,000)

    $15 (₦14,999)

    The price jumps to $100 (₦100,000) once the countdown ends.

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